Download the U.S.
Economic Update Report:
Essential Insights for
Freight and Supply Leaders
In Partnership with Broughton Capital

Latest Trends Shaping Trucking Today
The trucking industry is more than just the backbone of transportation—it’s a key indicator of broader economic shifts. In Broughton Capital’s Q4 report, we break down the data you need to navigate today’s challenges and plan for 2025.
Here's What You'll Learn:
- Why trucking demand hasn’t kept pace with economic growth;
- The effects of rising interest rates on consumer behavior and freight volumes;
- How import container volumes and trucking demand are connected—and why it matters to your business; and
- A sneak peek at the FreightOmeter™ – a predictive tool that helps forecast retail sales risk.
Why You Need This Report:
- Clear, Data-Driven Insights: Understand the key trends that could impact your operation and bottom line;
- Prepare for What's Next: Gain foresight into market changes before they affect your business;
- Expert Analysis: Authored by Donald Broughton, a leading voice in transportation economics with over 20 years of experience.
Stay Competitive in 2024 and into 2025
Download the Q4 report now to get a clear view of the forces impacting the freight market and learn how to position your business for success.
This report provides a comprehensive analysis of the current disconnect between economic indicators and trucking demand. It highlights the complexities of consumer behavior and retail dynamics while offering an optimistic outlook for the trucking industry as the economy continues to evolve.
The National Motor Freight Traffic Association, Inc. (NMFTA)™ in partnership with Donald Broughton of Broughton Capital proudly brings you the Q4 2024 U.S. Economic Update Report which features insights specific to the trucking industry.
Get your free report today. Complete the form below to access the report.
* This report has been written and prepared by Donald Broughton of Broughton Capital

Donald Broughton founded Broughton Capital at the beginning of 2017, after spending over two decades as one of Wall Street’s top analysts – first at A.G. Edwards where he covered the Transportation industry, led the Industrials Research Team, and served on the firm’s Investment Strategy Committee. Beginning in mid-2006 Broughton published reports warning of an impending economic slowdown and by early 2007 published reports explaining why a recession was imminent.
His stock-picking performance has been repeatedly recognized by The Wall Street Journal as an “All-Star Analyst,” by Forbes in its “When Picky Analysts Pick” series, and ranked by both Zacks Investment Research and Starmine as a 5-Star Analyst (their highest rating). He is a frequent guest on national broadcast media, such as CNBC and Nightly Business Report. Many in the transportation industry know him for his quarterly tracking of trucking bankruptcies. Notorious as a hard-hitting forensic accountant, as a ‘Sell-side analyst’ he used ‘Sell’ ratings more often than any other Transportation analyst, and is highly regarded for his forecasts that translate goods flow data into economic forecasts.
About the Quarterly Reports
NMFTA is committed to providing valuable insights to the freight industry through its quarterly economic update reports. These reports aim to illuminate lesser-known trends across the broader freight market that could potentially impact businesses. Additionally, they offer interpretations of current trucking industry trends, helping businesses understand the underlying factors shaping their experiences.
Through this initiative, the NMFTA strives to empower businesses with comprehensive and relevant market intelligence, enabling them to navigate the dynamic and often complex freight landscape with greater confidence.